FREELANCE AND CONTRACT DESIGN WORK
KUMA CREATIVE LLC
August 2008 to Present
Freelance and contract design work. Content creator, UI, illustrations, animations and strategic marketing consulting.
DIRECTOR OF MARKETING
SCHRADER OIL CO.
March 2013 - January 2021
Oversaw team managing marketing and advertising campaigns through strategic multi-channel initiatives, leading to a 3x increase in store traffic and inside sales.
Enhanced online presence through targeted content marketing strategies, resulting in a significant boost in website traffic and social media engagement.
Led the development and expansion of company wide re-branding as well as an integrated a brand new proprietary digital loyalty program. Oversaw all company-wide marketing and advertising campaigns, directed a team responsible for their daily execution and lead communications with all B2B relationships.
RETAIL STORE MANAGER
SCHRADER OIL CO.
September 2010 - March 2013
Operations Manager for multiple convenience stores, responsible for supervising personnel, managing product ordering and inventory control, and ensuring adherence to company standards for cleanliness and customer satisfaction.
CONTRADO INC.
Creative Director and lead designer for a consulting, marketing and non-profit promotion company based in Arvada, Colorado. Building a sponsorship book template inside and out to serve non-profit organizations. Designing full scale game boards based upon Monopoly for communities nationwide that benefit local non-profit organizations.
ADDITIONAL EXPERIENCE
GIGABYTE SOLUTIONS LLC.
Provided conceptual designs for clients that need an upgraded image or fresh start to their company’s web site. Main focus was the front end work, designing the overall aesthetics for the entire site. Assisted in marketing Gigabyte Solutions to bring in new clientele.
L.L. BEAN
Developed an IMC plan to help advertise and promote the L.L. Bean name to a younger demographic. Through catalogs, micro sites and guerrilla marketing several teams researched and generated new designs to be compared with other mass retail markets. My team built a mock catalog (6 spreads) and promotional advertising collateral .
FAST SIGNS
Fabrication, production and construction of vinyl and solvent signs, banners and decals. Perform sign installations on cars (vehicle wraps) and commercial buildings.
VOLUNTEER EXPERIENCE
Boys and Girls Club - Executive Board Member for the Boys and Girls Club’s of Larimer County.
Event Coordinator and Development Director - Schrader’s Grand Prix.
EDUCATION
Digital Workshop Center - Certification Program, Advanced Web Development
The Art Institute of Colorado - Bachelor of Arts in Graphic Design
University of Oregon - General Studies
Front Range Community College - General Studies
QUALIFICATIONS
COMPUTER SOFTWARE
Adobe Suites
Wordpress
Squarespace
Microsoft Office
Figma
Monday.com
Windows and MAC OS
CREATIVE SKILLS
Drawing
Painting
Music Production
Mixed media arts
Photography
COMMUNICATION SKILLS
Managed retail stores
Customer Service
Team leader
Networking groups
CMS Organization